Andrea brings more than 18 years of experience in marketing and communications to her work at Sok Influencer PR. Her career has taken her around the world seeking great stories and sharing them in new and different ways.

Andrea’s foundation is in journalism- storytelling across print and broadcast media before eventually transitioning to the nonprofit sector. She has worked on local and global campaigns to secure media placements, reach untapped audiences, and embrace new mediums.

The media landscape has drastically changed in the last decade. While at the United Nations Foundation Andrea combined traditional earned media with digital communications to raise awareness and funding for global issues. This included working with the OG of influencers- bloggers- designing and executing effective grassroots and global advocacy campaigns.

She carried this to the world’s largest nonprofit, United Way Worldwide, where she launched the organization’s first global brand ambassador program and influencer marketing efforts.

Marketing and communications can be overwhelming with so many options. Andrea is skilled at cutting through the noise to hone in on the right message and the best vehicles to deliver that message. That is the power of PR and Influencer Marketing.